Notesforteamswho build.
Branding, design, and development thinking — practical guides and perspectives from TheIToons team. No fluff, no filler, no “10x growth hacks.”
All writing.
Communication Playbooks for Distributed Teams
Three C-Suite playbooks for communication on virtual teams. Jeff Bezos on written memos and two-way doors, Satya Nadella on culture-first change, Andy Grove on protecting the team's time. What each leader actually said, where they said it, and what it means for distributed teams today.
23Culture and Belonging at a Distance
Building team culture when people have never met in person. GitLab's all-remote-from-day-1 handbook, Andy Grove's framework for organizational transformation, Satya Nadella's culture-as-operating-system, and Sheryl Sandberg's argument that inclusion is a strategic asset.
22Hiring and Onboarding for Distributed Teams
The operating system that makes distributed teams work. Patty McCord at Netflix on hiring fully-formed adults, Brian Chesky at Airbnb on most-rigid-equals-most-flexible, Kim Scott's Radical Candor feedback model, Andy Grove's OKRs, and why most performance review systems fail.
21Trust and Autonomy in Remote Teams
The results-only work playbook from Reed Hastings at Netflix, Tobi Lütke at Shopify, Jason Fried at Basecamp, and the early Google team. The principle is the same: most rules exist because someone failed to hire well.
20Startup Branding on a Budget
Most articles about startup branding budgets lie to you. They promise a 'full brand identity' for $500. Here's what each tier actually delivers, what it skips, and when each one makes sense.
19How AI Is Transforming Design Agencies
AI isn't killing design agencies. It's splitting them in two. The ones using AI for production are getting faster. The ones using it for strategy are getting better. Here's how to tell which is which before you sign a contract.
18B2B SaaS Branding: A Founder's Playbook
Most SaaS founders treat branding as a logo project. It isn't. Here's the 3-phase framework we use with B2B SaaS clients to go from 'we have no brand' to 'our ICP immediately gets what we do and why we're different.'
17Your Personal Brand: Who's Building It?
Every day you don't define yourself, the world does it for you. Your brand isn't built by grand announcements—it's built by consistent small choices. Miss enough of those choices, and suddenly your 'b
16Product Branding Fundamentals Guide
The Real Problem You've built something great. Really great. But nobody knows about it. Your artisan coffee? Better than anything on the shelf. Your affordable tools? They outperform expensive competi
15How to Maintain Brand Consistency
In today's multi-platform world, we encounter brands everywhere—from social media feeds to physical stores. Almost all of us use various social media and digital platforms throughout our day. Maintain
14What Is a Headless CMS?
Have you heard of Headless CMS? It's a content management system that separates the front-end display layer from the back-end content management layer. This means that content can be stored and manage
13Why B2B Brands Should Embrace Aesthetics
In today's B2B landscape, where functionality and ROI reign supreme, aesthetics are often relegated to the back burner. However, a new generation of decision-makers is emerging, and they're rewriting
12E-commerce Design Tips for 2024
In today's digital landscape, a thriving online store isn't just about having a website. It's about crafting a seamless, user-friendly shopping experience that compels visitors to convert into loyal c
11Differentiation Strategy in Marketing
In today's highly competitive business landscape, it's crucial for companies to establish a solid differentiation strategy in marketing to stand out in ruthless market. With countless options availabl
10Product Branding: A Complete Guide
If you are searching for 'Product branding' for the first time then there are chances that your top most doubt might be, how it is different then corporate branding? Product branding vs Corporate Bran
09Types of Branding: The 6 Most Common
Types of Branding I often think of branding as something similar to farming. It takes time. It takes a great amount of hard work. And little bit of luck. But if you don't work on it you won't have any
08Building a Strong Brand
What is Branding and How Important is It? Branding is a foundation for any business empire. (And it is much more than just a logo) The stronger the foundation, bigger the empire. There are many defini
074 Ways a Design Agency Builds Better Products
If you're building a digital product, the user experience (UX) and user interface (UI) are critical components of its success. Without an intuitive and visually appealing design, users are likely to l
06How to Manage a Virtual Team
COVID-19 has put loads of bosses and managers in a totally new situation – managing virtual teams. While it's dope that remote work lets you snag the best talent from all over the world and create an
05Save Your Business From the Great Resignation
Talent shortage especially for technical talents like developers is not new. Developer managers have always been struggling to hire good talent. The first obvious reason you may think is the lack of t
04UI vs UX, Simply Explained
Hey, I'm Rudri, a UI and graphic design intern at TheIToons. And here are the basics of UI and UX from what they mean, the difference between them, how and where they are useful, some tips and resourc
03The #1 Bottleneck for Agency Growth
You are clear on what you want and have passion to walk miles to achieve it, but still your agency growth is stagnant. There may be a serious bottleneck.
02Remote Work Is Here to Stay
These shows extremely strong chances that remote work is here to stay. So it is better for you to start adopting the mindset as a business owner or manager to leverage the new norms and boost your ope
01Ultimate Remote Working Resources for 2020
Regularly updated list of remote work resources. Includes books, articles, videos, podcasts, freebies and more.